Charlie Kroll – Medium

Charlie Kroll

A Modern Go-To-Market Primer for SaaS Startups

In working with and advising many startups over the years, a common theme is knowing when it’s time to proactively scale up growth, and…

Dec 30, 2020

A Modern Go-To-Market Primer for SaaS Startups

Dec 30, 2020

Wanted: Head of Marketing

Our little startup grew from 3 to 5 this week as we landed our CTO and Lead Designer, both of whom I’ll brag about in a separate post (but…

Mar 5, 2015

Mar 5, 2015

Come Work With Me

I’m looking for a CTO or lead developer to join in building a NYC-based startup I’m cofounding with a killer team. It’s an awesome…

Jan 30, 2015

Jan 30, 2015

Crossing the Founder Chasm

In 1991, Geoffrey Moore (@geoffreyamoore) published the classic book Crossing The Chasm which provided a hugely insightful framework for…

Oct 30, 2014

Oct 30, 2014

The #1 mistake in early stage pitches

I’ve been spending a lot of time with startups recently and have found myself in similar conversations much of the time. Most early stage…

Oct 10, 2014

Oct 10, 2014

Coming full circle

For years I kept a blog. I would write about personal stuff, business stuff, whatever was on my mind. Then Twitter came along and took all…

Oct 4, 2014

Oct 4, 2014

Charlie Kroll

Charlie Kroll

Founder, operator, and lifelong learner. Formerly 2x founder (Andera, Ellevest), EIR (Bessemer Ventures), and COO (Lithic). Thinking about what's next.

Following

Help
Status
About
Careers
Press
Blog
Privacy
Terms
Text to speech
Teams